Iamshe 2012 needs
Posted: Sat Apr 21, 2012 3:00 am
IAMshe 2012 really needs to focus on three things
1. PR- Most importantly IAMShe needs to focus on Pr, advertising , promoting the brand , Spreading awareness of the brand etc .FOr the past two year this is something that IAMshe has not been successful at. They need to tie up wid a newspaper like Hindustan Times wherein they can cover up the events and the entire IAS pageant in the newspaper.This will help them promote the Brand name, their sponsors, the franchisee .
2.Raise the Bar- They did a fab job last year by holding a competition A-CLass. It made u feel like watching a beauty pageant. specially the suimsuit round But now they need to raise the bar. They need to introduce Swimsuit round as a competition round. They need to have sassy music playing around and the girls need to strut their bodies to fight themselves succeeding theirr path to the crown
like this video
[youtube]bS-9gLLPERs[/youtube]
Points system to be displayed on the screen..The evening gown segment needs to be themed. They should choose a theme for the gowns.eg classic/retro/Chic..The music should be played according to the theme.. Also during this evening gown segement their should be a brief description of the gown in the background.Thereby fulfilling awareness for the Gown partners
..
3.Plzzz Start early.
[b].For 2013
call for entries between July to october
November -Auditions
November - Unvieling top 20 for IAMSHE 2013
( lAter do whateva u want hunt forTitle sponsor n stuff)
Girls prepare on their own. Assistance by health partner, skin partners dental partner hair partners etc
April 1st to 22nd- Training , events for XYZ presents IAMSHE 2013
April 23rd- Finale of XYZ IAMshe 2013[/b]
1. PR- Most importantly IAMShe needs to focus on Pr, advertising , promoting the brand , Spreading awareness of the brand etc .FOr the past two year this is something that IAMshe has not been successful at. They need to tie up wid a newspaper like Hindustan Times wherein they can cover up the events and the entire IAS pageant in the newspaper.This will help them promote the Brand name, their sponsors, the franchisee .
2.Raise the Bar- They did a fab job last year by holding a competition A-CLass. It made u feel like watching a beauty pageant. specially the suimsuit round But now they need to raise the bar. They need to introduce Swimsuit round as a competition round. They need to have sassy music playing around and the girls need to strut their bodies to fight themselves succeeding theirr path to the crown
like this video
[youtube]bS-9gLLPERs[/youtube]
Points system to be displayed on the screen..The evening gown segment needs to be themed. They should choose a theme for the gowns.eg classic/retro/Chic..The music should be played according to the theme.. Also during this evening gown segement their should be a brief description of the gown in the background.Thereby fulfilling awareness for the Gown partners
..
3.Plzzz Start early.
[b].For 2013
call for entries between July to october
November -Auditions
November - Unvieling top 20 for IAMSHE 2013
( lAter do whateva u want hunt forTitle sponsor n stuff)
Girls prepare on their own. Assistance by health partner, skin partners dental partner hair partners etc
April 1st to 22nd- Training , events for XYZ presents IAMSHE 2013
April 23rd- Finale of XYZ IAMshe 2013[/b]